Tesco sanitary towels double in price - here's where to find cheaper options

The price of sanitary pads at Tesco has almost doubled since this time last year, according to MoneySavingExpert.com. The supermarket's 10-pack of Tesco Essentials maxi towels have been the cheapest available at major retailers and supermarkets since 2018.

But after recent research, supported by data from specialist comparison tool Sanitary Saver, it has been revealed that Tesco's product has doubled in price from 23p a pack to 42p a pack. This equates to 2p and 4p per pad at each respective price point.

According to researchers, the average 'lifetime cost' of buying the supermarket's 'Essentials' range of maxi towels (10-pack) has gone from £242 to £441. This is based on someone having up to 480 periods in their lifetime, and buying 22 tampons or pads each month.

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Tesco has blamed rising production costs for the rise in price. A spokesperson said: "We know that the cost of buying essential period products can be a real struggle for many people, so we work hard with our suppliers to make these products affordable."

If you are looking for an alternative supermarket to find cheaper pads, here is a list of the best options available now.

Cost per pack: 70p

Cost per item: 2p

Average lifetime cost: £230

Cost per pack: 50p

Cost per item: 3p

Average lifetime cost: £315

Cost per pack: 85p

Cost per item: 4p

Average lifetime cost: £372

Cost per pack: 70p

Cost per item: 4p

Average lifetime cost: £420

Tesco sanitary towels double in price - here's where to find cheaper options

Cost per pack: 42

Cost per item: 4p

Average lifetime cost: £441

MoneySaveExpert.com has issued advice for people wishing to cut costs when shopping for sanitary products. The advice ranges from switching to reusables to using a specialist sanitary product comparison site.

Firstly, they recommend downgrading from branded to own-brand products. They report finding little difference between the two.

You should also keep an eye out for free samples and coupons. Most big brands often give out free samples when they are promoting a new product.

Experts also suggest using a free period-tracker app. This allows you to plan ahead and save, by ensuring you have your preferred sanitary products ready to go.

Finally, you may consider switching to reusable sanitary products. Some find reusable pads more comfortable and absorbent compared to their disposable counterparts.

If you're struggling to afford sanitary products, you may be able to get them free from a foodbank. If you need further support, contact Citizens Advice.

The jump in the cost of living is putting household budgets under pressure, with some having to choose between heating and eating.

Here are some resources available if you need help.

Citizens Advice

Citizens Advice is an independent charity offering free, confidential support with legal, consumer, housing, debt and other problems. Its website details what help is available and where your nearest bureau is, for face-to-face advice.

Helpline:0800 144 8848 in England / 0800 702 2020 in Wales (open 09.00 – 17.00 Monday-Friday)

The Trussell Trust

The Trussell Trust supports a national network of more than 1,200 food banks, providing emergency food for free to those who need it. You can use its website to locate support wherever you live.

Helpline: 0808 208 2138 (open 09.00 – 17.00 Monday-Friday)


Turn2us is a national charity providing practical support to people who are struggling financially. Its website includes a benefits calculator and details of schemes and grants in your area, including for energy and water bills.

Helpline: 0808 802 2000 (open 09.00 – 17.00 Monday-Friday)